K.H.J. (Krijn) Boom MA

  • PhD Candidate
  • Public Archaeology
  • Heritage Management
  • Interactive Media
  • Social Return on Investment


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Krijn’s PhD project, called ‘Imprint of Action: the economic and sociocultural impact of public activities in archaeology’, focusses on the impact of archaeological activities in (local) communities and how this impact can be measured and analyzed.

This PhD-project was initiated by Monique van den Dries as part of the European NEARCH research programme, funded through the EU Culture 2007 programme.

The conduct of archaeology has a profound effect on communities all over the world. People attribute values to their heritage and as a result may classify archaeology as an important part of their lives. While this valuation goes one way, from people onto their archaeological heritage, the very conduct of archaeology and supporting archeological activities also generates impact onto these people’s lives.

The economic impact of archaeology has been the subject of various impact evaluation studies in the last decades, but the sociocultural impact of archaeology only recently gained attention. The cause for this is the growing pressure on governments to deal with sociological aspects, mainly based on rapid social change. As a result, the importance of the sociocultural impact of archaeology has been acknowledged by institutions such as the European Union, UNESCO and ICOMOS. However, there is a lack of knowledge about how to evaluate and measure sociocultural impact.

The goal of this study is to research both the economic and sociocultural impact of archaeology and to see if there is a methodological and theoretical bridge to be found between them. The focus lies specifically on public activities in archaeology, because they prove to be a perfect incentive for people to (re)think their opinion of archaeology and therefore generate a valuable insight into people’s notion. The eventual end/final result of this research will be the creation of a comprehensive and practical framework on impact evaluation of archaeological public engagement activities, which can be used by governments and project managers alike.


Before finishing both his BA and MA in Archaeology at the Faculty of Archaeology (specialization: Heritage Management), Krijn successfully studied Multimedia Design and Communication Management in Utrecht. Krijn’s ultimate interest lies at the intersection of these studies; a passion that he fulfills not only in his PhD position, but also in his position as graphic designer at CommonSites. Right at the nexus of design, communication and archaeology lies, he believes, the future of archaeology.

Last Modified: 01-02-2016